APAC’s Position in the Global Sports Tech Scene, with Ben Turner
28 September 2023
In this episode episode, we’re focusing on the intersection of sport and technology with Ben Turner, Head of Sports Partnerships APAC at SportRadar.
When we look at leagues and governing bodies, often they’re hesitant to trial a new technology, focusing on simply operating the competition they are administrating – safe from the ire of passionate fans.
There’s a prize to be won for those bold enough to invest the time and resources into innovation. In this episode we talk about why it’s worth it, strategies to innovate and why getting their fans involved from the start is key.
- How to connect with fans outside your core market
- Why sports with an innovation and growth mindset lead the pack
- The importance of failing fast with new technology to unlock success
A little more on Ben
Ben is a globally accomplished senior sport, technology and digital executive with experience building partnerships and working with world class international sports organizations.
With a track record of researching, evaluating and understanding the needs of the market and clients, delivering solutions to sport that drive operational efficiency, and improving fan experience, Ben is a true leader in his field.
With a global outlook, Ben holds a unique perspective of emerging sports technology and its application in different markets. Always with an eye to the future, Ben appreciates the importance of looking back, as it is the foundation of what we see today.
Interested in the incredible work Ben does?
Find him on LinkedIn
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