Turning fan & partner data into
One source of truth for ticketing, season tickets and membership, sponsorship, hospitality, and fan data. Purpose-built for clubs, leagues, venues, rights-holders and attractions across sport and entertainment.

TRUSTED BY LEADING CLUBS, LEAGUES, AND VENUES WORLDWIDE





























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ONE PLATFORM
Every commercial relationship in sport, managed in one place
EngageRM replaces the spreadsheets, siloed tools, and manual handoffs that slow commercial teams down. EngageRM brings season tickets and membership, sponsorship, hospitality, ticketing, and fan engagement into one source of truth, so you spend less time on admin and more time growing sponsorship revenue, improving renewal rates, and reducing fan and member churn.

FIND YOUR SOLUTION
Solutions for every fan touchpoint
Microsoft’s #1 Partner in Sports & Entertainment
Dynamics 365
Native platform
Dataverse
Data layer
Power BI
Reporting & analytics
Azure
Infrastructure
MICROSOFT PARTNERSHIP
Built for sport.
Powered by Microsoft.
A platform shaped by a decade in sport and entertainment, on the world’s most trusted business technology.
Generic CRMs make you bend your organisation to fit the software. EngageRM works the other way. We’ve taken Microsoft Dynamics 365 and built a role-based experience around how clubs, leagues and venues actually operate. Your teams get the tools they need for their job. Your organisation gets enterprise-grade security, scale and integration from day one.




The depth of a sports specialist. The strength of Microsoft. One platform.
BUILT FOR YOUR Organization
Which best describes you?
Clubs, leagues and venues each run on different calendars, budgets and stakeholders. Tell us which one you are, and we will show you the platform through that lens.
Clubs
Grow membership and sponsorship revenue while giving every fan-facing team one view of the supporter.
Leagues
Give every affiliated club a consistent platform while keeping league-wide reporting and governance in one place.
Venues
Run every event, suite, and premium package from one system, whatever's on that night.
WHY ENGAGERM
Purpose-built for live experiences
Three reasons sport and entertainment organizations choose EngageRM over generic CRM alternatives.
testimonials
What our customers say
2k+
Trusted users
$2.4B+
Revenue managed
200+
Clubs & venues
14 sports
Across 3 continents
Tricia Teschke
Director, Marketing & Brand Strategy
This is beautiful! What a wonderfully clear approach. Thank you so much for the support on this, you are cutting our team's workload in half with this automation. I'm so thrilled to do more of this automation across all campaigns moving forward, and we will continue to learn the tool so it's not always on you.

Andres Alvarez
Head of Sales
We love working with the team at EngageRM. We've had a long-held ambition to align our sales process and to be able to report in real time on exactly where we are. EngageRM has helped us to do this, and we've learned so much from the team along the way.

Rey Sumaru
GM, IT & Innovation
EngageRM have a great platform, but they consistently back it up with outstanding customer service. The team worked over the Christmas break to make sure we were ready, no matter what happened.
Charles Sims
Head of Technology
The time we have spent with EngageRM completely obliterated the work we had done in the previous six years of clunky technology. Now we have something very special to achieve the outcomes we need.
FAQs
Frequently asked questions
Most clubs are live within weeks, not months. A typical full-platform implementation runs through four phases: Structured Foundation, Iterative Build & Integration, and Testing, Deployment & Go-Live, followed by ongoing support. Every timeline is scoped to your specific modules and data volumes during the kick-off workshop.
Most CRM migrations fail on execution, not on the platform itself: wrong mappings, missed data volumes, or untested cutovers. Our approach removes the guesswork with named ownership for every step on both sides, a documented field-level mapping for every object, validation criteria agreed before the first migration cycle begins, and mock go-lives rehearsed on real data and timing before the actual date. If something's wrong, it's caught and fixed through an iterative triage-fix-re-run loop within the project plan, not discovered for the first time on go-live day.
EngageRM is purpose-built for sport and entertainment organizations. It comes ready-made with the workflows these organizations actually run: sponsorship and partnership pipelines with proof-of-delivery reporting, season ticket and membership renewal management, premium experience and hospitality tracking, and ticketing data connected directly to CRM profiles — rather than requiring you to configure a generic sales tool from the ground up. That means faster time to value, less customization work, and a platform your commercial, membership and ticketing teams can adopt without needing to become CRM specialists.
No. Every category of your existing data — configuration, master data such as accounts and contacts, transactional records, and historical activity — is scoped, mapped and validated before it moves. Records load in a strict dependency order and every write is upsert-based, so re-running a step after a fix never creates duplicates. Nothing is left behind unless you explicitly choose to archive it.
It runs on EngageRM's FastTrack methodology: a structured, workshop-driven process with named owners on both sides for extraction, cleansing, import and sign-off. Your data moves through a validated staging layer before it ever reaches production, every write is idempotent so re-running a step never creates duplicates, and we rehearse at least one mock go-live before the real date.
No. EngageRM's depth doesn't shrink to make the platform simpler to use. It's presented differently depending on your role, so each team sees the tools relevant to their job, while power users and administrators retain full breadth and control across every module. Your existing reporting and integrations keep working, and your record history stays intact throughout any transition.
EngageRM is a customer relationship management platform built specifically for sport and entertainment organizations, covering ticketing, membership, premium experience and hospitality, sponsorship and partnerships, marketing, and data and reporting in one connected system. It's built natively on Microsoft Dynamics 365, so clubs get an enterprise-grade platform without having to bolt together separate tools for every department.























































